Amazon A+ Content Image Sizes & Specifications [2026 Updated]

Updated March 28, 20269 min read
Table of contents

Why Image Dimensions Matter

Getting Amazon A+ Content image sizes wrong is one of the most common reasons for content rejection. Amazon's system validates image dimensions at the pixel level — an image that is 969x600 instead of 970x600 will be rejected outright.

Beyond compliance, correct image sizing ensures your content displays properly across all devices. An image designed at the wrong aspect ratio will either be cropped, stretched, or surrounded by white space, all of which undermine the professional presentation you are trying to achieve.

This guide covers every A+ Content module type with exact pixel dimensions for both Basic and Premium A+ Content, updated for 2026.

General Image Requirements

Before diving into module-specific dimensions, these requirements apply to all A+ Content images:

Requirement Specification
File format JPEG (.jpg) or PNG (.png)
Color mode RGB (not CMYK)
Resolution 72 DPI (standard web)
Maximum file size 2 MB recommended, 5 MB maximum
Minimum dimensions Varies by module (see below)
Background White (#FFFFFF) backgrounds recommended for product images

Important notes on file format selection:

  • Use JPEG for photographs and images with gradients. JPEG offers better compression for photographic content, keeping file sizes manageable without visible quality loss.
  • Use PNG for images with text overlays, logos, or graphics that require transparency or sharp edges. PNG preserves text clarity better than JPEG.
  • Never use GIF, WEBP, TIFF, or BMP formats. Amazon will reject them.

Basic A+ Content Module Dimensions

Basic A+ Content provides a set of standard modules. Each listing can use up to 7 modules. Here are the exact dimensions for every available module type.

Standard Single Image (Module: Standard Image)

This is the most commonly used A+ module. It displays a single full-width image.

Dimension Value
Width 970 px
Height 600 px
Aspect ratio Approximately 1.62:1

Best used for: hero banners, lifestyle images, feature showcases, and brand story imagery.

Standard Image and Text (Module: Standard Image & Light Text Overlay)

A banner-style module with a wider aspect ratio, suitable for text overlays.

Dimension Value
Width 970 px
Height 300 px
Aspect ratio Approximately 3.23:1

Best used for: headline banners, tagline displays, and section dividers.

Standard Three-Image Module

Displays three images side by side.

Dimension Value
Each image width 300 px
Each image height 300 px
Total images 3

Best used for: feature highlights, product variants, or step-by-step sequences.

Standard Four-Image Quadrant

Displays four images in a 2x2 grid layout.

Dimension Value
Each image width 220 px
Each image height 220 px
Total images 4

Best used for: feature grids, material close-ups, or usage scenarios.

Standard Comparison Chart

A table-style module for comparing product features or variants.

Element Dimension
Product image 150 x 150 px
Maximum products 5 columns
Maximum features 10 rows

Best used for: comparing product variants within your catalog or highlighting feature differences between product sizes, colors, or editions.

Standard Image and Sidebar

A module with a large image on one side and text on the other.

Element Dimension
Large image 300 x 400 px
Sidebar width Remaining width (text)

Best used for: detailed feature explanations with supporting imagery.

Standard Four-Image and Text

Four images with associated text descriptions beneath each.

Element Dimension
Each image 220 x 220 px
Total images 4

Best used for: feature grids with detailed descriptions, process steps, or benefit highlights.

Standard Image Header with Text

A module featuring a banner image with headline and body text below.

Element Dimension
Header image 970 x 600 px

Best used for: brand introductions or section openers with detailed text follow-up.

Premium A+ Content Module Dimensions

Premium A+ Content modules are wider and more impactful. The key difference is that Premium modules require separate desktop and mobile images at different dimensions.

Full-Width Hero Banner (Module: Premium Hero)

The largest and most visually impactful module available.

View Width Height
Desktop 1464 px 600 px
Mobile 600 px 450 px

This is the most important dimension to remember for Premium A+. The desktop image at 1464x600 renders edge-to-edge on desktop browsers, creating a dramatic visual impression.

Best used for: opening hero images that establish brand identity and product positioning.

Standard Premium Module

The workhorse module for Premium A+ Content.

View Width Height
Desktop 1464 px 600 px
Mobile 600 px 450 px

Best used for: feature highlights, lifestyle imagery, product details, and brand storytelling.

Premium Comparison Chart

Enhanced comparison module with larger product images.

Element Dimension
Product image 150 x 150 px
Maximum products 6 columns
Maximum features 12 rows

Premium comparison charts support more columns and rows than Basic, and include enhanced styling options.

Premium Video Module

Premium A+ supports embedded video within modules.

Element Specification
Video thumbnail 1464 x 600 px
Video format MP4
Maximum duration 3 minutes recommended
Maximum file size 500 MB

Premium Navigation Module

Anchor-style navigation that links to sections within your A+ Content.

Element Dimension
Navigation icon 166 x 166 px
Maximum anchors 5

Best used for: long-form Premium A+ Content where customers need to jump between sections.

Premium Hover Hotspot Module

Interactive module where customers hover over marked areas to reveal information.

Element Dimension
Base image (desktop) 1464 x 600 px
Base image (mobile) 600 x 450 px
Hotspot icon 60 x 60 px

Best used for: detailed product anatomy, feature callouts on the product itself, or interactive product exploration.

Mobile Rendering Guidelines

With over 70% of Amazon traffic coming from mobile devices, optimizing for mobile display is essential.

How Amazon Renders A+ Content on Mobile

Basic A+ Content: Amazon automatically scales down your 970px-wide images to fit mobile screens (typically around 360-414px wide). No separate mobile images are required, but you need to ensure your content remains readable when scaled down.

Premium A+ Content: Amazon uses your separate mobile images (600x450px) rather than scaling the desktop versions. This gives you control over how content appears on mobile, but it also means you need to design and upload two versions of every image.

Mobile Design Best Practices

Text size within images: Any text rendered as part of the image (not HTML text) should be at least 30px in your source file for Basic A+ and at least 24px for Premium A+ mobile images. Below these sizes, text becomes unreadable on phone screens.

Contrast and readability: Mobile screens are often viewed in varying lighting conditions. Use high contrast between text and backgrounds. Avoid light gray text on white backgrounds or dark text on dark image areas.

Critical information placement: Keep the most important information in the center of the image. Mobile scaling can sometimes clip edges slightly, and users naturally focus on the center of their screen.

Testing your mobile rendering: Before submitting, use Seller Central's preview function to check how your A+ Content renders on the simulated mobile view. Better yet, access your live listing on an actual phone after approval to verify the experience.

Image Optimization Tips

Compression Without Quality Loss

Large file sizes slow page loading and can cause display issues. Here are guidelines for optimal compression:

  • JPEG quality setting: Export at 80-85% quality. This provides excellent visual quality while keeping file sizes well under the 2MB recommendation.
  • PNG optimization: If using PNG, run images through a compression tool like TinyPNG before uploading. PNG files can be 3-5x larger than JPEG for photographic content.
  • Resolution: Always design at exactly 72 DPI. Higher resolution images offer no benefit on web displays and only increase file size.

Color Accuracy

  • Design in sRGB color space for consistent rendering across devices.
  • If converting from CMYK (common if you are working with print-ready files from a designer), verify colors after conversion. CMYK-to-RGB conversion can shift vibrant colors.
  • Test your images on multiple devices if color accuracy is critical for your brand.

Working with Templates

If you are designing A+ Content from scratch, create templates at the exact module dimensions. Working at larger sizes and scaling down introduces compression artifacts and can cause dimension mismatches.

Tools like zonfy generate images at exact Amazon-spec dimensions (1464x600 for Premium desktop, 600x450 for mobile), eliminating any sizing or scaling concerns. This is particularly useful when managing multiple SKUs where manually checking dimensions for dozens of images becomes impractical.

Quick Reference Summary

Basic A+ Content

Module Dimensions
Standard Image 970 x 600 px
Light Text Overlay 970 x 300 px
Three-Image 300 x 300 px each
Four-Image Quadrant 220 x 220 px each
Comparison Chart Image 150 x 150 px
Image & Sidebar 300 x 400 px

Premium A+ Content

Module Desktop Mobile
Hero Banner 1464 x 600 px 600 x 450 px
Standard Module 1464 x 600 px 600 x 450 px
Hotspot Base 1464 x 600 px 600 x 450 px
Video Thumbnail 1464 x 600 px --
Navigation Icon 166 x 166 px --
Comparison Chart 150 x 150 px Same

File Format Quick Reference

Factor Recommendation
Product photos JPEG, 80-85% quality
Text-heavy graphics PNG
Color mode RGB, sRGB color space
Resolution 72 DPI
Max file size 2 MB (recommended)

Bookmark this page for quick reference when creating your next A+ Content set. For a broader overview of A+ Content strategy and best practices, read our complete guide to Amazon A+ Content.

Try zonfy free — Generate A+ Content in 90 seconds

Upload your product photos, get 7 Amazon-spec A+ images instantly. No credit card required for your first generation.

Start generating free